Difference between Private label vs White label products
Private label product and white label product are both used to describe products branded by resellers for sale to the final consumer. Both forms of branding are quite similar to the extent that some people wrongly use the terms ‘private label’ and ‘white label’ in the place of each other. Both terms describe products branded by a reseller, but there are is fine differences between the two labeling. Both are great options for any retailers like you starting an online business.
There are three kinds that you should be concerned about: name or national brands, private labels brands and white label brands. Here is the guide to understand the advantages and difference between Private and White label brands.